Can you recognise a brand from its voice? Do you know how to make your company communications recognisable? It's all in the tone.
LinkedIn is a great resource in business.
If you want to get the most out of LinkedIn, the first step is to create a profile you're proud of - a portrait which reflects you personally and professionally.
Here are my tips to creating an awesome LinkedIn profile.
I'm going to share my 6 planning pointers, the things that help me keep on track.
There are lots of great things about working for yourself... managing your own workload and priorities, choosing who you work with, making your own rules.
But - as anyone who's worked on their own for a while will tell you - it's very easy to fall into bad habits when no one else is watching.
Well, Writer For You actually.
I'm not sure how official it is, but around a year ago I started Writer For You.
Here's some examples of how a copywriter might help you get your words working harder for you.
Choosing the most effective method to tell your story is important, but more important is choosing the right words.