There's a lot involved in creating a great website for your business. You won't be surprised to hear that I think the words on your website are important... really important. So when you write those words, what do you need to consider?
Answering the ten questions I'm often asked about blogging for your business .
Branding isn't just about a visual representation of your company, it's everything your company does to create that emotional impact, that memory or feeling, which will stay with those who come into contact with you. That includes all your communication - are you confident in your communication?
Business is going fine, you've got lots to get on with and your To Do list just keeps getting longer. You know there are people out there who write blogs but you're not sure why, what's the point? Surely nobody has time to read them so how could it possibly help your business?
I was asked by Gemma Dearsley, to write a blog post for The Lighthouse Centre and I was thrilled - I want to share it with you here because I want to tell you about the work of The Lighthouse Centre. (That and content repurposing of course!) Gemma is one of those people who is… Continue reading 4 Wonderful Words Which Work – About The Lighthouse Centre