Those people who come into contact with me regularly will (hopefully) know what I – as a copywriter – do. But there are many people who have never worked with copywriters. They may have an idea what is involved in copywriting, but often these ideas are wrong. I'm going to explore 6 myths about copywriting.
I've recently updated my website copy - these are my 3 reasons why.
If you type into Google the question 'How often should I blog?' there are 'about' 2 billion pages returned. And the most terrifying of these - for a small business - are those which suggest daily blogging (multiple posts!). I've been reading through some of these articles to consider my own perspective on this question.
Can you recognise a brand from its voice? Do you know how to make your company communications recognisable? It's all in the tone.
LinkedIn is a great resource in business.
If you want to get the most out of LinkedIn, the first step is to create a profile you're proud of - a portrait which reflects you personally and professionally.
Here are my tips to creating an awesome LinkedIn profile.
Here's some examples of how a copywriter might help you get your words working harder for you.
Choosing the most effective method to tell your story is important, but more important is choosing the right words.