Can copywriting workshops make you a better person? Well, they can make you a better writer for your business and that certainly counts for something.
I want to take this opportunity to introduce you to a friend of mine, and at the same time show you how a copywriter can support your business.
Those people who come into contact with me regularly will (hopefully) know what I – as a copywriter – do. But there are many people who have never worked with copywriters. They may have an idea what is involved in copywriting, but often these ideas are wrong. I'm going to explore 6 myths about copywriting.
I've recently updated my website copy - these are my 3 reasons why.
If you type into Google the question 'How often should I blog?' there are 'about' 2 billion pages returned. And the most terrifying of these - for a small business - are those which suggest daily blogging (multiple posts!). I've been reading through some of these articles to consider my own perspective on this question.
Can you recognise a brand from its voice? Do you know how to make your company communications recognisable? It's all in the tone.
LinkedIn is a great resource in business.
If you want to get the most out of LinkedIn, the first step is to create a profile you're proud of - a portrait which reflects you personally and professionally.
Here are my tips to creating an awesome LinkedIn profile.