Over the past eight years, as we often discussed the fate of this single plant in our garden, I hadn't considered it as anything other than a lilac tree. At the moment I feel as if this is a small symbol of my wellbeing and sanity - a thing which consistently makes me smile.
Sometimes in business, we're not sure what to say - so we avoid saying anything. When you're feeling unsure, don't hide away - stop and consider your offering and how you can continue to help your network. Understanding your strengths is the way to build a strong future. Consistency is about sticking with the principles from which you've built your brand and, through that, strengthening it and your relationships.
Can copywriting workshops make you a better person? Well, they can make you a better writer for your business and that certainly counts for something.
As someone who works from their home, it's important to recognise both the benefits and problems this causes. Working from home is ideal for me, as a freelance parent balancing my daily tasks, but how do you make sure it is actually working?
I want to take this opportunity to introduce you to a friend of mine, and at the same time show you how a copywriter can support your business.