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Communication, Copywriting Skills, Your Business

Is Your LinkedIn Profile Important?

Your LinkedIn profile is important, because LinkedIn is a space where people are looking for contacts like you. It's a space where you can show people a little of yourself and use your network to endorse your skills and act as advocates for you. Think about who is checking out your LinkedIn profile, and make sure they're seeing the real you. A person they'd like to connect with, that's the point of LinkedIn after all.

Words Which Work, The Lighthouse Centre
Communication, Guest Blog, Words Which Work

4 Wonderful Words Which Work – About The Lighthouse Centre

I was asked by Gemma Dearsley, to write a blog post for The Lighthouse Centre and I was thrilled - I want to share it with you here because I want to tell you about the work of The Lighthouse Centre. (That and content repurposing of course!) Gemma is one of those people who is… Continue reading 4 Wonderful Words Which Work – About The Lighthouse Centre

business words, communication
Communication, Words Which Work, Your Business

Why Are Words So Important To Your Business?

I believe that how we communicate in face to face situations - when we're talking to actual human beings and thinking about what they're saying to us - is actually how we should be communicating in every aspect of our business. The tone we use should be recognisable across all our communication, as should our focus on the person who we're talking to! But that might be easier said than done.